A shared disposable camera
Us Roll gives the people in one room a single roll of 30 frames. Everyone shoots it. Nobody sees a photo until 9am the next morning — and then everyone sees all of them at once.
30 frames · one roll · no do-overs
frames, shared. Not thirty each. Thirty for the whole group. Your shot spends one of everybody's.
photos edited. There is no filter, no crop, no retouch, no generate. The app has nowhere to put one.
and not a minute sooner. The roll develops the morning after it started. Everyone gets it in the same moment.
How it works
The whole product is one roll of film and one rule about when it opens. Five screens, no feed, no settings to tune.
01 — Start
Whoever is organising the night starts the roll and names it. You get one live roll, never two, so there is never a question about which camera you are shooting.
Everything you have already shot sits under Developed — finished albums, nothing in progress.
02 — Gather
Three ways in, all the same roll: scan the QR on the host's screen, tap the texted link, or type six letters. The host sees who is asking and waves them through.
Then the host loads 30 frames and the roll is live.
03 — Shoot
The shutter is the whole interface. You do not see the frame you just took, and neither does anyone else — the thumbnail slot reads SEALED.
The counter is the only feedback: 22 of 30 frames left for everyone. It makes people think before they press, the way a real disposable does.
04 — Wait
When the last frame goes or the night ends, the roll is done and there is nothing to look at. At 9am the following morning it opens — for everybody at the same time.
Until then you get the one honest fact about the night: who shot how many.
05 — Develop
Every frame the group shot, in one place, credited to whoever took it. Filter by photographer, open any frame full size, save the ones you want.
Full resolution, exactly as the sensor saw it. Yours to keep.
The rules
Most of this app is a list of things it refuses. That is the point of it.
Nothing generated, enhanced, restored, captioned or cleaned up. What came off the sensor is what you get.
There is no edit screen to open. Nobody can retouch a frame before you see it, including the person who shot it.
Every frame is captured live, in the app, during the roll. You cannot slip a photo in afterwards.
There is no public timeline, no follower count, no discovery. A roll is visible to the people who shot it and nobody else.
No ad networks, no third-party trackers, no ATT prompt, because there is nothing to ask for. We do not sell anything about you.
The photos are locked on the server, not just hidden in the app. Before 9am there is no request that returns them.
Pricing
Starting a roll is the paid part, and only the host does it. If a friend hands you a code, you shoot, you get the album, and you are never asked for a card.
Questions
No. The frame goes straight into the roll, sealed. Not seeing your own shot is what stops the night turning into everyone reviewing their own camera roll — and it is what makes 9am worth waiting for.
Because a reveal while you are all still in the room is just a camera roll. The roll opens at 9am the morning after it started, in one moment, for everyone on it. That morning is the product.
Then that is the roll. Thirty frames shared between however many of you is deliberately not enough, which is why people aim before they shoot. The host can load another roll if the night is not over.
The host shows a QR code, texts a link, or reads out six letters. All three land on the same roll, and the host approves who comes in.
Sign in with Apple, then pick an emoji and a first name. That emoji is your identity in the app — it is what credits your frames in the album. There is no profile for anyone to look at.
Us Roll uses location only while a roll is live, only with your permission, and only to work out who is together. It is never stored beyond the roll, never shown to anyone, and never sold. Between rolls the app asks your phone for nothing. See the privacy policy.
They stay with the people who were on the roll. Nothing is published, nothing is used to train anything, and you can delete your account and your frames whenever you want.
Not yet. Us Roll is iPhone-only for now.
Us Roll is in beta on iPhone. Leave an email and we will tell you when there is a roll to load.